On November 20, 2020, a live stream veal workshop was held as part of European Trusted Veal campaign. The workshop was announced on various social media and invitations were sent to chefs associations, butcher training schools, companies, the food service industry, and more. During the...

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The “Trusted Veal from Europe: A Trusted Tradition” campaign aims to promote European veal among meat consumers in North America and Japan.

It is co-funded by the European Union and executed by the Dutch Meat Industry Association (COV) in order to raise awareness about European veal as a high-quality, safe alternative to other meats.