The Foodex Food Fair took place in Tokyo from 5-8 March 2019. This well-visited fair was spread over 8 halls. A stand location was reserved for Trusted Veal in the hall where the country pavilions had stands. The stand was located across from the Dutch...

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The “Trusted Veal from Europe: A Trusted Tradition” campaign aims to promote European veal among meat consumers in North America and Japan.

It is co-funded by the European Union and executed by the Dutch Meat Industry Association (COV) in order to raise awareness about European veal as a high-quality, safe alternative to other meats.